* MacAddict and Other Computer Magazines
* Biz Op Book Buyers Opt-in E-mail
* ArcaMax Publishing Educational
* Evangelical Donors to Foreign Missions
* African-American, Hispanic Subs
* DR Buyers Who Want to Be Millionaires
* Sports Enthusiasts
* Business 6.0 American Business Owners With Passports
LISTS UNDER NEW MANAGEMENT
MacAddict and Other Computer Magazines
Future US Inc. appointed Lake Group Media Inc. to manage its computer publication lists. The number of subscribers named on MacAddict, Maximum PC, PSM and PC Gamer magazines’ files ranges from 78,381 to 222,275. Sources are direct-to-publisher and agents. ALC Data Management was the previous list manager.
Selections: Hotlines, source, paid, business/home address, gender, state/SCF/ZIP
Sample usage: Element K Journals, IDG Communications, PC Mall, Skillpath, Wired magazine, EH Publishing, BMG Direct Marketing, Time4Media, Ziff Davis Media (depending on list)
Price: $125/M to $175/M
Contact: Lake Group Media Inc., Anthony Carraturo at 914-925-2460 or [email protected]
NEW LISTS
Biz Op Book Buyers Opt-in E-mail
Buyers of financial and work-at-home opportunity books are identified on this database of 2 million e-mail addresses. Those listed purchased books on topics ranging from federal government jobs to bartending and stuffing envelopes. These names come from postal records converted to an e-mail list via Web site registrations.
Selections: Age, gender, income, dwelling type, presence of children, demographics, interests, state/SCF/ZIP
Price: $175/M (base)
Contact: Listdata Management Services Inc., David Brill at 845-357-1881 or [email protected] and Oney Currithers at 845-357-1881 or [email protected]
ArcaMax Publishing Educational
ArcaMax Publishing offers a list of subscribers who signed up at ArcaMax.com to receive newsletters on business, science, technology or history subjects, famous quotes or consumer alerts. The file names 259,354 subscribers.
Selections: Hotlines, state/SCF/ZIP
Price: $85/M
Contact: Catamount Group, Becky Hagadorn at 203-778-4110 or [email protected]
Evangelical Donors to Foreign Missions
Some 158,061 donors are identifed here. Names of an additional 67,059 non-donor supporters can be rented as well. Those listed typically are conservative politically. The average contribution was $55. Direct mail is the source.
Selections: Telephone numbers, recency, telephone numbers, state/SCF/ZIP
Price: $80/M (base)
Contact: All-n-One List Marketing Inc., Greg Sholes at 703-717-5621 or [email protected]
African-American, Hispanic Subs
Lists of African-American and Hispanic subscribers to several financial magazines are available. The larger file, African Americans Focused on Finance, has 125,429 names; the Hispanic list 91,000. The unit of sale was $80.
Selections: Quarterly hotline, income, age, presence of children, state/SCF/ZIP
Price: $85/M
Contact: List Experts Inc., Lisa Teele at 727-669-2500 or [email protected]
DR Buyers Who Want to Be Millionaires
This is a master file of 262,419 opportunity seekers. Those listed paid an average of $50 on a credit card for an instructional kit. The sources are direct response TV, the Internet and radio.
Selections: Monthly hotline, gender, presence of credit card, product type, state/SCF/ZIP
Price: $100/M
Contact: Carney Direct Marketing Inc., Jim Kellough at 800-240-3349, ext. 316 or [email protected] and 866-761-5971 or [email protected]
Sports Enthusiasts
More than 1.7 million names are listed — sports fans and participants as well as subscribers to sports publications. Sources include direct mail, the Internet and retail transactions.
Selections: Age, gender, household income, telephone numbers, source, state/SCF/ZIP
Price: $70/M
Contact: Cornwell Data Services Inc., Robin Tecchio at 201-261-1050 or [email protected]
Business 6.0 American Business Owners With Passports
Several new list breakouts are available from the Business 6.0 database, among them the 678,900-name American Business Owners With Passports file. Sources include utility companies, public notices for “doing business as” and Web site registrations.
Selections: Contact name, telephone/fax numbers, ethnicity, gender, SIC code, population code, Fortune code, trademark code, number of employees, sales volume, multisource records, new to file, ethnic surnames, year business started, import/export, state/SCF/ZIP
Price: $100/M (base)
Contact: Lighthouse List Co., Mark Traverso at 800-684-2180, ext. 209 or [email protected] and Loren Worley at 800-684-2180, ext. 210 or [email protected]
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