CMO Corner: A Chat With American Lung Association CMO Julia Fitzgerald
Our conversation with ALA CMO Julia Fitzgerald on measuring ROI, lessons learned from the private sector, marketing trends she's keeping her eye on, and more.
Profiles & Campaigns
2022 PRO Awards Winners Revealed – Announced at Nov. 15 Event
The editorial team at Chief Marketer team has announced the 2022 PRO Awards winners, revealed on Zoom Nov. 15. Congratulations to all!
Event Marketer Releases 2022 IT List Event Agency Roundup
A list of the 100 most buzz-worthy event marketing companies in the experiential marketing industry.
A Roadmap for Amazon Marketing Investment
How brands can market on Amazon during the beginning, middle and developed business stages.
Tips for Formulating Social Media Marketing KPIs
Pitfalls and insights on establishing social media KPIs.
Solutions for Retail Marketers Amid Delivery Failures and Supply Chain Disruption
Challenges faced by retail marketers due to supply chain disruption--plus research about consumer preferences.
2022 Market Like a Mother Honorees Revealed
The editors of Chief Marketer present to you the industry’s only editorial listing of outstanding female marketers who are leading their teams—and their families.
Top Women in Marketing Winners Announced
Here are the winners of our inaugural Top Women in Marketing Awards.
Chief Marketer Unveils the 2022 CM200
The editors of Chief Marketer present this year’s list of the best brand engagement and activation marketing agencies across 11 categories and specialties serving the U.S.
Enhancing ROAS With Ecommerce Marketing: Four Pitfalls to Avoid
How eccomerce marketers can measure return on ad spend and avoid common pitfalls.
