Channel | Email

Most parasites are smart enough not to kill their hosts. OK, smart enough probably isn

The man who crafted one of the most infamous pieces of anti-spam legislation in e-mail marketing history, California state Sen. Kevin Murray, is losing office as a result of term limits.

The United States during the fourth quarter of 2005 was the largest source of Internet spam, relaying 24.5% of the world

Qwest said it won't penalize its high-speed Internet customers who fall prey to spammers or viruses, the Denver Post reported last week.

A 20-year-old man pleaded guilty Monday to seizing control of hundreds of thousands of Internet-connected computers and renting the so-called zombie network to people who used it to send out spam.

Business is booming for e-mail service providers (ESPs). In fact 87% of 1,927 marketing professionals recently surveyed by my company, MarketingSherpa, said they send some or all of their e-mail campaigns and newsletters to ESPs instead of via inhouse systems. When we asked marketers how happy they were with their current e-mail vendors, however, the…

Joseph Leeb Enterprises Inc. is a small business with annual sales of $5 million. But it faced the same challenge as many larger firms: How do you communicate with customers on an ongoing basis?

IMN has launched IMN Party Pulse, a multi-tiered newsletter program for direct sales organizations. And it already has a client with 1 million subscribers: PartyLite, the direct selling company specializing in candles and accessories.

If one single word comes to mind after the holiday e-mail deluge, it is relevance. Consumers were more likely to delete unwanted e-mails or report the senders as spammers, according to a survey by Return Path Inc.

Joseph Leeb Enterprises Inc. is a small business with annual sales of $5 million. But it faced the same challenge as many larger firms: How do you communicate with customers on an ongoing basis?