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Millennials Still Favor Email: Survey
Millennials check email more frequently than other age groups, according to a new survey conducted by Adobe Campaign.
Millennials check email more frequently than other age groups, according to a new survey conducted by Adobe Campaign.
Connecting football fans with the DD Perks loyalty program has benefitted both Dunkin’ Donuts and the New England Patriots.
To celebrate the life of Herschell Gordon Lewis, here's a small collection of his contributions to Chief Marketer and Multichannel Merchant.
A personal remembrance of copywriting legend Herschell Gordon Lewis, who has passed away at age 87.
Jon Spenceley, content & social media manager at Vidyard, shares five reasons to hop on the branded video marketing bandwagon.
Jenn Grace, a gay marketing specialist, offers tips and insights into how to create campaigns that resonate when marketing to the LGBTQ community.
Lists featured this week include Women's LeaderShip Exchange and TheCuteKid.com.
Lists featured include the Spokesman Review and Social 123.
MGM Resorts International and Focus on the Family have very different customer bases and missions, but they have similar philosophies when it comes to email marketing.
Alexander Hirsch of the World Economic Forum shares how Salesforce’s Marketing Cloud and Journey Builder help the company engage with its forum members and reach out to others across the world.