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The Virginia Supreme Court has upheld the nation

The Federal Trade Commission will reconsider its green marketing and packaging guidelines, the commission said last week. They were last revised in 1998.

Deborah Platt Majoras has resigned as chairman of the Federal Trade Commission, effective later this month, the FTC announced last week.

The American Catalog Mailers Association (ACMA), a new advocacy group for catalogers, will join the Association for Postal Commerce, or PostCom, and take a seat on its board of directors.

When it comes to assigning additional search terms, does Google really know what's best for its clients? Not necessarily, according to Loose Cannon columnist Richard H. Levey. For his take on what correspondence between a marketer and a Google representative over this issue might look like, click the title, above.

DeVry University recently sent a mailing to 1.1 million potential students as part of an ongoing rebranding effort.

Sometimes our mail just makes us laugh. Take a recent mailing we received from O magazine. What's the first thing we read on the letter? Market Development

Not sure whether to put in-stream ads in your online video content? Consider this: A recent survey by Burst Media found that 50.7% of respondents stop

If It's Audio Spam, It's Gone Ruth P. Stevens quoted several interesting people in her piece about voice-mail marketing (Start Talking, January). Unfortunately,