USPS Unveils Revised Addressing Standards
The U.S. Postal Service has formally adopted revised addressing requirements for standard, periodical, media and library mail and bound printed matter sent at automation, presorted, or carrier route prices.
The U.S. Postal Service has formally adopted revised addressing requirements for standard, periodical, media and library mail and bound printed matter sent at automation, presorted, or carrier route prices.
Telematch, a direct marketing service provider, has been acquired from Gannett Co. Inc. by an investment group led by Brook Venture Partners. DM veteran Peg Kuman was named CEO.
Blue Cross Blue Shield of Arizona is targeting Hispanics, many of whom lack health insurance, with its first bi-lingual campaign.
R.R. Donnelley, thanks in part to acquisitions completed last year, reported $3 billion in first-quarter sales, a 7.3% increase over the same period in 2007.
L.L.Bean has named GSD&M Idea City as its advertising agency of record.
ValueClick’s recorded net income of $19.2 million during first quarter 2008, up from $18.6 million a year earlier. The online marketing services firm’s revenue rose from $156.9 million to $176 million during the same period.
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