UK housewares cataloger Next has launched its NextDirect print catalog within the United States. National Jewish Health is raising funds to cure asthma. And Planned Parenthood is offering a bracelet touting choice.
E. Daniel (Dan) Capell, died January 11, 2010 at his home in Barnegat Light, NJ after a courageous three-year battle with cancer. He was 64.
West Marine Inc posted net revenue of $104.2 million for the fourth quarter, a 6.2% decrease from $111.1 million last year.
Direct Brands Inc., a direct marketer of books, digital videodiscs and related products, has named David Gitow chief marketing officer and Alan Katz executive vice-president, business development.
Today we meet Debb Bovett, senior data products manager at Acton International in Lincoln, NE. A longtime list and direct marketing industry veteran, she asserts that no matter the technology or country, the basic principles of direct marketing hold.
Later this month, "Who Wants To Be A Millionaire" will distribute 30 million sweepstakes scratch cards via Valpak envelopes across the nation.
Volkswagen of America Inc. will kick off a two month integrated marketing campaign with a new 30-second commercial during the Super Bowl on Sunday, Feb. 7.
Harland Clarke Corp. has acquired two direct marketing services firms.
Neiman Marcus Direct sales rose by 3.2% during the five-week December period tracked by the company.
J. C. Penney Company, Inc. said its comparable store sales decreased 3.8% for the five-week period ended Jan. 2.
