Live From DMI’s B-to-B Co-op: Acxiom Eyes Business Co-op DB
If broker recommendations, competitive conditions or client requests dictate, Acxiom Corp. could quickly roll out a business-to-business co-op database
If broker recommendations, competitive conditions or client requests dictate, Acxiom Corp. could quickly roll out a business-to-business co-op database
Talbot's Inc. will launch an e-commerce Web site in the fall for the 1999 holiday season. The Web site, www.talbots.com, is being developed by Business
Washington state attorney general Christine Gregoire has formed a task force to examine potential privacy violations by businesses collecting, using and
InfoUSA has named Susan Henricks executive vice president. Henricks will join the Omaha -based compiler from First Data Enterprises, where she is serving
Acxiom Corp., Conway, AR, and Dun & Bradstreet, Murray Hill, NJ, have inked a multiyear agreement in which the two companies distribute each others data
The Polk Company, Detroit, has rolled out its PSYTE product after launching it in Canada. PSYTE is a geo- demographic neighborhood classification system
Chilcutt Direct Marketing has become the manager of the Ski Limited Watersports and Marine mailing list and the package insert program.The 12-month buyers
Consumers came closer late last week to winning the right to keep banks, securities firms and insurance companies from sharing their personal data with
Funny that both keynote speakers at this year's Star Power in Hollywoodspent more time bemoaning the promotional opportunities that slipped awaythan the
Kiosk marketing is on the rise as more companies find broader applicationsfor electronic pitchmen. Hasbro, Inc., Pawtucket, RI, recently contractedwith