Ten years ago Netscape went public launching the dot com madness. The Netscape explorer was brilliant in that it was essential. An entire marketplace was growing through the Internet, and consumers needed a way to get to the..

White Plains, NY--Not even the hotel fire alarm could stop Don Libey from analyzing the major issues of the day and prognosticating regarding what's ahead during his keynote address at the Sixth Annual MeritDirect Business Mailer's Co-op and Interactive Marketing Conference here on July 14.

MacKenzie-Childs Serves Up Ceramics for Summer The Summer 2005 edition of the MacKenzie-Childs catalog offers the company's unique brand of handcrafted ceramic ware, hand-painted furniture and colorful glass and enamelware, designed for uses "From ...

Those looking for a stock tip probably should have wagered on Intermix recovering, which it did after announcing roughly two weeks ago that it had settled its spyware suit brought on by Elliot Spitzer. Besides paying $7.5 million, the company also...

Despite the soaring popularity of the film in other circles, an advocacy group has asked Burger King to drop Star Wars toy premiums from its Kids Meals, saying consumers are interpreting the promotion as a "tacit endorsement" for anyone, regardless of ...

What does it take to get a reader to forward your e-zine? Quality content.

What does it take to get readers to pass your e-zine on to a friend? Quality content.

Arby’s sales grew solidly across its company-owned stores in the first quarter, an encouraging turnaround from the flat growth of a year ago. So why is its parent company discontinuing the couponing campaign that it cites as a major factor in the upbeat results?

This could be one reason the Hilary Duff line of Barbie dolls failed to set the world on fire: Celebrities aren't the key driver of kids' purchasing decisions.

Next week, the world will find out which candidate got the honor of being "The Apprentice," Donald Trump's new right hand man. Or, more accurately, right hand woman