Sole Survivor
After years of occupying third place among the Big Four television networks and seeing its audience grow as old as Dick Van Dyke's shtick, New York City-based
After years of occupying third place among the Big Four television networks and seeing its audience grow as old as Dick Van Dyke's shtick, New York City-based
Coke's exclusive tie-in doesn't predict Hollywood's future. Don't expect studios to start delivering one-partner projects despite the landmark deal between
New Lists; Account Activity; Card Decks and Inserts
The U.S. Postal Service this summer may be asking the Postal Rate Commission to endorse a 10% to 15% rate increase this summer, according to its Board of Governors...
Too tired, busy, self-satisfied, or disinterested to read our lengthy feature story, Ninety Days to a Better Brand? Here's a slightly different version,
Inquiry over, Doubleclick seeks to mingle on/offline data
Rebates have always been a double-edged sword. They can stimulate sales on high-cost, slow-moving products, but can dilute brand equity and cut into profits
Delivery service Kozmo.com fired 60 workers, or 4% of its staff, last Friday.
Now my friend really is not going to buy a Lexus.It all started last November, when Lexus and Conde Nast invited him to dinner and a Michael Feinstein
A few leftover tidbits from the 2000 Truth files, before we toss the trash and switch on the shredder.Flip: Kudos to Denny's, which transformed its image