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How Mobile-Friendly Retailers Engage Consumers—and Boost ROI
Some mobile-friendly retailers and brands are more advanced than others, but it is the risk takers that are offering up innovative ideas to steal.
Some mobile-friendly retailers and brands are more advanced than others, but it is the risk takers that are offering up innovative ideas to steal.
Here's 10 tips that mature brands can rely on to create and uphold a strong social media presence to keep customers engaged.
Holiday 2013 was the season of the connected consumer, with shoppers looking to leverage email offers, in-store research, apps and other e-enabled promotions.
Here are three ideas for using video to turn your LinkedIn page into an engaging social destination for your audience.
Different people react differently to colors, symbols, names and other cues in their environment. Author Adam Alter what this means for marketers.
Here are the five biggest things that changed the social landscape in the last 12 months . . . and what to watch for in 2014.
Marketers should be embracing Google+ for the huge boost it can provide to any local marketing effort. Here's why.
Marketers who are creative and timely can turn the short holiday shopping season to their advantage. Here's how.
Peter Frank, the director of editorial product development for T+L, outlined 10 Twitter tactics and strategies the brand uses to harvest impressive results.
View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer November 27, 2013 8 Tips for Creating a Better Online Holiday Shopping Experience Incentive Marketing Trends & Tricks Mobile Consumer Data: Protecting Privacy While Creating Value 8 Tips for Creating a Better Online Holiday Shopping Experience Brian Rogers…