When Hasbro, Inc., Pawtucket, RI, went shopping for a kiosk to promoteproducts, it found help was just an EconoTouch away.The EconoTouch System built

U.S. Bancorp will pay more than $3 million to settle claims by Minnesota that the company violated both state and federal laws by providing financial

THE INTERNET is radically changing how real estate agents and brokers initiate, process and close property transactions. It's estimated there are more

WITH THE millennium only six months away, it might pay to bone up on best practices and get a glimpse into the future of database marketing. And there's

Though talks remain in the early stages, Acxiom Corp. is closer to nailing down an agreement with American List Counsel Inc. for a merger between Acxiom

AS THE ROLE of customer relationship management in direct marketing increases, so does the number of CRM software and systems used to support all facets

A MID-JUNE MERGER of DoubleClick Inc. and Abacus Direct Corp. has industry observers and privacy advocates alike wondering who will benefit and at what

U.S. Bank Kills Phone Effort U.S. BANK HAS halted a controversial telemarketing program only two days after being sued by the Minnesota Attorney General

THIS IS THE sixth year we've compiled information on catalog customer service. In this issue we'll consider the more than 200 catalogs we received in

MANAGEMENT IS ACCUSTOMED to seeing systems development proposals that estimate a return on investment. While such projections are more difficult to arrive