Marketing Agencies, Pricing and AI: Why Something’s Got to Give
The traditional agency pricing model is desperately outdated, and AI is forcing a long overdue change. Here's a potential solution.
The traditional agency pricing model is desperately outdated, and AI is forcing a long overdue change. Here's a potential solution.
We spoke with marketers at State Farm and iHeartMedia about the value the Roblox experience is creating for their brands.
As Google implements stricter policies around bulk email, email marketers must adapt their strategies with an increased focus on segmentation and relevance. Here are ways to ensure that your emails comply.
Read how the WWE and Cricket Wireless chair phone invention came together, according to Cindy Rozier, AVP, Marketing - Brand - Advertising, National Sponsorships, at Cricket Wireless.
Read how the WWE and Cricket Wireless chair phone invention came together, according to Cindy Rozier, AVP, Marketing - Brand - Advertising, National Sponsorships, at Cricket Wireless.
Three ways to identify an advocate—rather than an influencer—for your brand.