Topic

Short Cuts

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    YesMail is offering free e-mail addresses to marketers who purchase a campaign of 100,00 names or more. As part of a holiday special, the Chicago-based

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    Map company Rand McNally, Norwalk, CT, has launched a new Internet-based road travel club, Rand McNally Road Explorers. Members can receive maps; trip

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    Lands

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    DIRECTV Latin America LLC, a direct-to-home satellite television service has launched DIRECTV in Uruguay, and will now reach 28 markets in Latin America

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    Digital Impact, Inc., San Mateo, CA, will repurchase up to $2 million of its common stock. The company did not announce a timetable for its purchases.

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    Basil L. Anderson has been named vice chairman of Staples Inc., Framingham, MA. He will oversee the company’s strategic, business development and financial

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    The Yankee Candle Company Inc., South Deerfield, MA, has introduced a new line, called Yankee Candle Bath, will debut late this month in all Yankee Candle

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    MindArrow Systems Inc., Aliso Viejo, CA, a provider of direct digital marketing software and services, has completed the acquisition of privately held

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    Mokrynski & Associates, Hackensack, NJ, has been named as the exclusive list broker for the Martha by Mail catalog. Speciality direct marketer Kids Stuff

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    The Chicago Association of Direct Marketing (CADM) will begin the Fall 2001 term of its 11-week Basic Course on Tuesday, Oct. 9. Cost to CADM members