online video
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Agencies
Video helps Maine Lobsters Get Their Claws into Restaurant Chefs
A series of online videos educating chefs and diners about the appeal of Maine lobsters has helped get the tasty crustacean onto more restaurant menus.
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Agencies
Why Online Video Autoplay is Killing Viewability
Mobile online video ads are turning off consumers because publishers are reverting to things like autoplay, no sound and short definitions of a view.
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Agencies
Ocean State Job Lot Tests Online Video Offers
Online video is helping Ocean State Job Lot connect with customers and showcase the humorous side of closeout shopping deals.
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Digital
Video and B2B Lead Gen
Online video is an effective and increasingly popular way to communicate with consumers, but marketers should know that video can also be a good fit for B2B lead generation efforts.
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Agencies
DuPont’s Online Video Success Story
DuPont’s success story with online video shows that when a brand is able to tell a story well, people will listen.
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Agencies
Oh, That’s Good–The Campaigns Editors Loved in 2014
Our favorite campaigns of the year, including Esurance, Microsoft, Geico, Cartoon Network, Old Spice and more…
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Acquisition
British Airways Turns to Mum for Better Ecommerce
Better data segmentation is helping British Airways connect with travelers visiting friends and family in India.
