News

• DIRECT Listline

  Gracewood Groves This file of 29,684 last-12-month buyers is newly managed by Millard Group. Customers purchase fruits, vegetables, jellies, baked goods

• Standard Register Completes InSystems Purchase

  Standard Register a Dayton, OH-based direct and online marketing services company, has completed its $89-million acquisition of InSystems Technologies,

• Trust Fund Set up for Daughter of Jens Runge

  A trust fund has been set up for Mia Sophie, the three-month old daughter of Jens Runge, a vice president at Direct Media Inc., who was murdered June

• Others to Carry on Mission of Privacy Leadership Initiative

  The Privacy Leadership Initiative has completed its two-year mission to spearhead privacy resources for consumers and businesses and is turning the reins

• Nonprofits, DMA Accuse UPS of Robbery

  Some nonprofit mailers have accused United Parcel Service of “robbing money” from charitable causes through its lobbying to defeat the Postal Accountability

• Four Named to the DMA Hall of Fame

  The Direct Marketing Association has named four industry leaders to its Hall of Fame. They are: Jock Bickert, Jonah Gitlitz, Robert D. “Bob” Kestnbaum

• DIRECT Listline

  Weight Away Country Marketing Ltd. is offering updated counts on this file of 296,000 respondents to this weight-loss company all of whom are sourced

• Direct Sales Lead Jos. A. Bank’s Revenue Jump

  Jos. A. Bank Clothiers Inc. reported a 16.7% sales increase, from $63.4 million to $74 million, for the four months ended June 1. While the company did

• Loose Cannon: A Bird’s-Eye View of Customer Data

  Most of you probably know the joke about old Mrs. Levey (no relation) and the butcher

• ParadyszMatera Offers Free Look at Mail Tracking Product

  ParadyszMatera is offering free access to a version of its MarketRelevance product. The proprietary, Web-based product captures and tracks more than 25,000