Marketing Communications Archives - Page 2 of 2

The 2024 Agency Elite Top 100 From PRNEWS

CM sister pub PRNEWS announced its fourth annual Agency Elite Top 100 earlier this week, which highlights the most innovative PR, marketing and communications firms in the business.

MarTech

CMO Council Report: Aligning Marketing and Communications Teams During the Pandemic

A recent CMO Council study looks at ways in which brand leaders are unifying the marketing and communications teams during these tumultuous times.

Acquisition

Tips for Marketing Communications Surrounding Reopening Businesses During COVID-19

Be direct, build trust, provide details: tips for crafting a communications plan for reopening your business

Acquisition

Avoiding Marketing Communications Fails in COVID-19 Era

Brands must focus on adding value to consumers and ensure creative is adapted to reflect the crisis.

Agencies

Creating Effective Marketing Communications: 3 Critical Tips

Marketing communications is critical. What you say and why, where & when you say it represents some of your most valuable intellectual property.