Experiential Marketing Archives - Page 10 of 14

Facebook Activates a Festival-Themed Virtual Experience for its Internal GMS Summit

How Facebook created an engaging annual internal event, the GMS Summit, with a festival-style format and more.

Brands on Fire: Visible

Wireless service Visible was built from the ground up to be fun and approachable. And when looking at its marketing programs, it shows.

Events

French’s Taps Tom Colicchio to Get Consumers to Switch From Mayo to Mustard

A recent New York City pop-up from French’s mustard that complied with local dining restrictions and social distancing rules without compromising on design, engagement, creativity…or taste.

Demand Gen

Natty Light Activates Art Piece Made of College Diplomas for Debt Relief

Anheuser-Busch brand Natural Light activated an art piece comprised of 2,600 physical diplomas of real college graduates.

Demand Gen

COVID-Friendly Experiential Marketing Ideas for 2021

Steal-worthy ideas for experiential marketers seeking inspiration—from road trips to home-based marketing kits to e-gifting.

Demand Gen

How Chase, The Home Depot, e.l.f. Cosmetics and Corona Brought Experiences to Consumers’ Homes

The “reverse” activation trend, in which brands deliver experiences to consumers’ doorsteps, is a way to reach consumers during the pandemic.

Demand Gen

Experiential Marketing Summit 2020

Reinvent your marketing strategy with the power of experiential marketing—only at the all-digital Experiential Marketing Summit on October 19-23, 2020.