Short Cuts

Helene Rosenblum has joined Draft Inc. as senior vice president, group account director. She was previously with Leo Burnett Company for seven years, where she was responsible for large scale programs and businesses, with an emphasis on direct response, DRTV, customer relationship management and integrated marketing efforts. Her clients at Burnett included Walt Disney World, Bank One and Hallmark.

Check and business forms direct marketer Deluxe Corp., St. Paul, MN, named Mary Ann O’Dwyer to its board of directors. She is CFO and senior vice president of finance and operations with Wheels Inc of Des Plaines IL.

Urban Outfitters, Inc., Philadelphia, hired John Kyees as CFO. He was most recently with bebe Stores Inc.