Where 1.6 Million Marketers Get Ideas & Insights
Advertise
Subscribe
Search
Search
Features
Trends
Best Practices
Campaigns + Creative
Q&As
Digital + Social
Tech Stack
Data + Privacy
Diversity + Sustainability
Topics
Ad Tech
PR/Comms
Experiential
Sports Business
Shopper/Retail
Ad Ops
Linear/Connected TV
Performance Marketing
Cable TV Ops
Events & Awards
Events & Awards
Webinars
Resources
Resources
Newsletters
Digital Features
Marketing Resource Directory
Top Marketing Agencies
Award Winning Campaigns
About Us
Advertise
Subscribe
About Us
Contact Us
Cookie Settings
Privacy & Terms
Accessibility Statement
Diversity, Equity, Inclusion & Belonging
Ad Tech
PR/Comms
Experiential
Sports Business
Shopper/Retail
Ad Ops
Linear/Connected TV
Performance Marketing
Cable TV Ops
Agencies
Contests/ Sweeps
By
Saturday, February 11, 2012
Related Stories
Social
Using Brand Lift Studies to Measure Impact of Your Influencer Marketing Campaigns
Data & Analytics
Knowing Your Customer—When Your Customer Is a Business
From the
Network
Programming
White Flag: Paramount’s Reason for Settling Trump Lawsuit
From
AI
Dow Jones’ AI Game Plan: Inside Jesse Waldele’s Strategy For Smarter Ad Ops
From
B-to-B Events
Watch: The Brief, Live! June 2025 News and Trends Commentary
From
Contests/ Sweeps
By
Thursday, February 9, 2012
From the
Network
Programming
White Flag: Paramount’s Reason for Settling Trump Lawsuit
From
Trendwatch
Roc’s new campaign aims for deeper emotional bonds with shoppers
From
Branding/Marketing
From Box Scores to Brand Love: How to Turn Sports Data Into Brand Love
From
Network
