Relationship marketing agency G2 Direct & Digital has promoted Martin Laiks to lead the agency’s strategy group.
Laiks, a 20-year veteran in strategic planning and digital marketing is responsible for the development of the agency’s multi-channel capabilities to deliver marketing programs for the agency’s clients, including Adobe, Pfizer, Aetna and Liberty Mutual.
He reports to the group’s president, Wendy Lurrie.
G2 Direct & Digital is part of the G2 global marketing services network.