![](https://chiefmarketer.com/wp-content/uploads/2020/01/istock-1194446809-160x125.jpg)
Consumer Privacy: Five Things Marketers Need to Know About CCPA
Steps marketers should take in order to comply with California's consumer privacy regulation.
Steps marketers should take in order to comply with California's consumer privacy regulation.
How to use qualitative and quantitative data together to avoid failed product launches.
Ideas, trends and forthcoming formats that marketers can take away from CES 2020.
How the role of the CMO is becoming more data-driven.
What marketers need to know about Google Chrome's privacy announcement.
Four CMOs discuss trends in 2020 and what's in store for marketing organizations of the future.
Tips for creating mid-funnel marketing content that drives conversions.
A sound data management strategy is critical as the landscape becomes more complex.
The California Consumer Privacy Act (CCPA) goes into effect Jan. 1. Following are insights on how marketers can ensure compliance.
Global Chief Marketing Officer for SAP Alicia Tillman lays out the new characteristics of the next generation of CMOs.