video marketing
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Acquisition
Barefoot and Mindy Kaling Deliver Laughs to Sell Wine-to-Go
Kaling introduces the wine through a series of short and funny videos showing how
hilariously difficult it would be to take three glasses of wine with her wherever she goes. -
Acquisition
How to Captivate Customers by Using Video in Digital Ads
he benefits of using video far outweigh the risks when it comes to targeting an
audience that increasingly consumes video content online. -
Acquisition
It Comes with the Territory-Beer and Marijuana
Craft brewers operating in states where marijuana is legal are marketing their brews
with bold ads that push the boundaries of the crossover between beer and legal weed. -
Acquisition
Barbie Takes on Closing the Dream Gap For Girls
Barbie has clearly overcome the bitter battle over her curves to embark on her most
purposeful chapter yet. Lisa McKnight, Mattel SVP, takes us behind the scenes. -
Acquisition
Ryan Reynolds Pokémon Stunt Delivers a Whopping 4 Million Views … So Far
Reynolds, the voice of Pikachu in the upcoming Pokémon film, has
pulled off an epic social stunt to gain attention for the movie. -
Acquisition
What if Everyone Loved Like a Mother?
Need a laugh? The campaign, “Love Like a Mother,” pokes fun at what the world
would look like if everyone loved like a mother, even if they’re not your mother. -
Acquisition
Acura Challenge Enlists ESPN Host and Sports Commentator
Acura is jumping into March Madness with an online challenge to
show off its “super handling” all-wheel drive technology. -
Acquisition
How Redbox’s Social Strategy Turned the Conversation to its Favor
Games, memes, short-form videos and plenty of interactive content
added a successful sequel to Redbox’s digital marketing. -
Acquisition
Susan G. Komen Ignites Campaign Around Reality of Breast Cancer Deaths
Events, like “Race for the Cure” celebrate survivors, but leave a subtle message that breast
cancer is curable. In a new campaign, Susan G. Komen says the fight rages on. -
Acquisition
Mr. Peanut and Dr. Ruth on Racy Video for Valentine’s Day
The two talk sex toys and orgasms and how much Dr. Ruth loves Mr. Peanut’s nuts.
