Chief DATA Marketer

Best practices in prospecting & mining customer data

from the editors of Chief Marketer

November 25, 2013

8 Tips for Creating a Better Online Holiday Shopping Experience

Hispanic Trends / Recommendations for CPGs and Retailers: Study

Incentive Marketing Trends & Tricks

8 Tips for Creating a Better Online Holiday Shopping Experience

By Brian Rogers

We're now just days away from Black Friday and Cyber Monday. Smart marketing methods like real-time web personalization will help create a better online experience for your customers through this joyful yet stressful time of year.
FULL ARTICLE

Making the Most of Marketing Resources: How You Can Boost Performance and ROI
Webinar On Demand

In this webinar, learn how to manage your marketing resources and operations to make the most of your marketing budget as the overall marketing mix has expanded with the use of social, mobile and big data capabilities.

Click here for more information!

Hispanic Trends / Recommendations for CPGs and Retailers: Study

By Patricia Odell

AMG Strategic Advisors offers a detailed look at the Hispanic shopper and shares recommendations on ways to improve relationships with this demographic.
FULL ARTICLE

Give Thanks

MGI Lists wants to express our sincere thanks to the mailers, list brokers, list owners, and vendors who are members of our wonderful community. We thank you for a great year and look forward to serving you in 2014.

Click here now!

Incentive Marketing Trends & Tricks

By Chief Marketer Staff

In this Tip Sheet, learn why gift cards top Santa's list, the secrets of Subway’s PRO Award winning incentive program, how marketers are utilizing non-cash rewards, Dunkin’ Donuts new customer perks and more.
FULL ARTICLE

The women of BodyBelle want to feel good and look their best, whether in diet & fitness, intimacy, beauty care, health and wellness, or shoes and apparel. 32,000 Last 12 Month Buyers. Usage includes: As We Change, Boston Proper, FeelGood Store®, Lady Grace, and Soft Surroundings. Contact Lynn Wallis at Infogroup Targeting Solutions, 402.836.5602

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