ValueClick Reaches $2.9M FTC Settlement

Posted on February 20, 2008 by Chief Marketer Staff

Pay-for-performance marketing services firm ValueClick has agreed to pay $2.9 million to the government to settle deceptive advertising charges brought by the Federal Trade Commission, the company announced last week.

As part of the settlement, the firm admitted no wrongdoing.

The public company also recorded a $2.9 million charge in the fourth quarter of 2007 in anticipation of the settlement, ValueClick reported.

The settlement was based solely on the past practices of ValueClick

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ValueClick Reaches $2.9M FTC Settlement

Posted on February 19, 2008 by Chief Marketer Staff

As part of the settlement, the firm admitted no wrongdoing.

The public company also recorded a $2.9 million charge in the fourth quarter of 2007 in anticipation of the settlement, ValueClick reported.

The settlement was based solely on the past practices of ValueClick

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