![](https://chiefmarketer.com/wp-content/uploads/2022/06/featured-160x125.jpg)
PHOTO TOUR: Cannes Lions International Festival of Creativity’s 2022 Return
A photo tour of some of the brand activations at Cannes Lions this year.
A photo tour of some of the brand activations at Cannes Lions this year.
Paul Mitchell’s blooming, garden-themed activation at Ulta’s annual Beauty Field Leadership Conference was hard to miss.
How five brands stimulated attendees’ senses to create more compelling and memorable experiences.
How the IRL pop culture meme helped Pizza Hut cruise to success.
Tips and insights on preparing and pivoting experiences, offered up by marketers leading teams at the likes of Dell, Sleep Number and HBO Max and more.
Key takeaways from Event Marketer's 2022 Experiential Marketing Summit in Las Vegas.
Pepsi CMO Todd Kaplan shared tips and considerations for the experiential industry.
Hendrick’s Gin’s multisensory, underwater spa experience in New York City featured plenty of the peculiar.
A recent brand activation from Kind Snacks expected 500 attendees for its secret farmers market pop-up. Here's what happened when 8,000 showed up.
Presenting this year’s Dream Team, a crop of marketing executives handpicked for their ability to navigate the increasingly complex world of B2B event marketing.