social media Archives - Page 6 of 9

Trump’s #Sharpiegate Triggers Hurricane Force Winds on Social

Late night comedians, the media and social media users couldn’t contain their enthusiasm
to mock trump over #Sharpiegate giving the rest of us plenty of entertainment.

Video Marketing

Video on a Budget: What Marketers Can Learn from Indie Filmmakers

Marketers who embrace their inner indie filmmaker can master the art of creating
great video content on a budget. Here’s five tips to get cameras rolling.

Social

B2G: Why Marketers Shouldn’t Forget About Government Workers

Who are government workers, what topics engage their interest in social media
platforms like LinkedIn and how can B2G marketers zero in on them?

Video Marketing

5 Ideas for Innovative B2B Video Marketing

Video can help B2B brands stand out in social media and improve ABM effectiveness. Here’s five ways to improve your video engagement.

Social

Facebook Campaign Budget Optimization: What Marketers Need to Know

You will have to give up some control over your Facebook campaigns after Sept. 1,
but with there are elements of CBO that can work to your advantage.

Profiles & Campaigns

Get Out of the Water! Shark Week Promotions Are Back

Shark Week kicked off yesterday, and brands like Southwest,
Century 21 and LandShark Lager are riding on the fins of the annual event.

Acquisition

Spanish Hotel Chain Recasts Itself as a Social Phenom

An expansive and long-tail social media strategy encompasses corporate
social actions, B2B initiatives, employees, loyalty members and hotel users.

Acquisition

Building a Paid Influencer Program Delivers Thousands of New Members for Fabletics

Jennine Matthias, Fabletic’s director of influencer marketing, takes us on the journey to drive tens of thousands of new members through influencer programs.