Topic
Mobile Marketing
-
Agencies
Doritos Ask Fans to Scan its Chips
This new Doritos mobile-only campaign includes scanning chips (new flavors), 3-D videos and, yes, a sneak peak at Sharknado 3!
-
Agencies
The Importance of the Touchscreen in Mobile Advertising
Amidst all the current industry clamor over mobile ad viewability, why isn’t anyone talking about the role of the touchscreen?
-
Agencies
Kellogg’s Shifts Marketing to Dark of Night
Kellogg’s “While You Sleep” campaign is a real shift for the brand to late day marketing in an effort to get consumers to eat more cereal.