Games

• Agencies

  Build-A-Bear Workshop Promotes Virtual World via Sweepstakes

  Build-A-Bear Workshop is promoting its new virtual world, Buildabearville.com, with an online sweepstakes offering the chance to win an electronics shopping spree.

• Agencies

  JetBlue Celebrates Birthday with 800 Free Roundtrips

  JetBlue Airways Corp. is celebrating its eighth birthday by offering its loyal customers a present: 800 free roundtrip flights in exchange for names to help build its program.

• Agencies

  Valpak Pushes ‘Horton Hears a Who’ with IHOP, Sweeps

  Valpak is teaming up with 20th Century Fox and IHOP to promote the latest animated film “Horton Hears a Who” on 44 million mailers with a sweepstakes.

• Agencies

  Kmart Contest Searches for Fashion Ambassador

  Kmart is rolling out a contest in search of a fashion ambassador to represent the brand.

• Agencies

  Subway Celebrates Spokesman’s 10-Year Weight Loss

  Losing 245 pounds—and keeping it off—is worth celebrating.
  That’s what Subway is doing to support the sustained weight loss of its long-time spokesperson Jared Fogle.

• Agencies

  Teleflora, NBC Search for Exemplary American Moms

  To remind consumers that Mother’s Day and buying flowers are traditionally intertwined, Teleflora is collaborating with NBC in a contest to crown “America’s Favorite Mom.”

• Agencies

  Pretzelmaker, Pretzel Time Launch Instant-Win Game, Sweeps

  Pretzelmaker and Pretzel Time are driving sales of its combo meals with an instant-win game and an online sweeps.

• Agencies

  Burger King, Carvel Celebrate Cabbage Patch Kids Anniversary

  The Cabbage Patch Kids brand is toasting its silver anniversary with a host of promotions being led by partners Burger King and Carvel.

• Agencies

  Tostitos Teams with Food Network for Sweeps, In-Store Promo

  Looking to expand its reach among women, Frito-Lay is partnering with Food Network’s “Simply Delicioso” show to launch an in-store and online campaign.

• Agencies

  Food Network Stages ‘Recipe Showdown’

  Many were called, but only a few will be chosen for the final reckoning in the Food Network’s “Ultimate Recipe Showdown.”