Ecommerce

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  Facts & Figures

  B2B Online Shoppers Want Loyalty and Simplicity: Report

  B2B buyers want the same conveniences as B2C shoppers, and over half of B2B
  online shoppers use loyalty programs, according to a new report.

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  Facts & Figures

  Easy Returns Process Crucial to Ecommerce Success: UPS

  The ability to easily make returns plays a huge part in where online shoppers
  decide to spend their ecommerce dollars, according to a new report from UPS.

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  Digital

  Amazon Prime Day: 3 Takeaways Every Retailer Should Know

  Prime Day—Amazon’s midsummer, 48-hour version of Cyber Monday—was projected
  to bring in $5.8 billion. Here’s 3 ways it is changing the ecommerce game.

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  Digital

  Amazon Assistant and the Value of Ecommerce Data

  A Prime Day promotion offered a $10 credit for installing Amazon Assistant.
  What does the trend of consumers selling access to data mean for marketers?

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  MarTech

  Speak Up: How Voice Search is Changing Shopping Behavior

  For marketers, voice search presents a massive opportunity to make customer
  connections less vulnerable than those based on features, price or even brand.

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  Profiles & Campaigns

  TeePublic Follows Trends and Marketing Metrics

  Keeping on top of pop culture trends and online metrics are a crucial part
  of TeePublic’s strategy to connect with consumers’ geek needs.

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  Acquisition

  Troubling CX Challenges on Both the Front-and-Back Ends: Survey

  While customers struggle on the front end to get a great customer experience,
  on the back end there isn’t enough CX support.

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  Engagement

  Kohl’s Amazon Returns Deal Improves In-Store CX

  The ability to make Amazon returns in-store is the latest move by Kohl’s
  to improve its retail customer experience.

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  Acquisition

  Hoagies Anyone? Dietz & Watson Opens Pop-Up

  Dietz & Watson has been growing its meat and cheese biz in Philadelphia for four
  decades. Next month it celebrates by throwing a three-month party for its neighbors.

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  Social

  Lush UK Closes Social Media Accounts

  While many brands are rushing to increase their social
  presence, Lush UK is doing just the opposite.