Direct Mail
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Agencies
USPS: Keep the Mail Monopoly
The U.S. Postal Service said Wednesday it wants to keep providing universal postal service and to hold onto its monopoly on mail delivery.
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Agencies
Australia Post to Seek Acquisitions: Reports
Australia Post will consider acquisitions and overseas partnerships after overcoming an unstable economy and a static stamp price to deliver a record profit, according to wire service reports.
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Agencies
Mail Volume Still Growing, Says UPU
Domestic and international mail and parcel volumes continue to grow, despite predictions that they would decline because of the advance of electronic commerce, according to the Universal Postal Union.
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Agencies
Meet the Broker: Amanda Fenchel
This week, Meet the Broker features Amanda Fenchel, who shares some ideas about targeting new parents and pre-testing list data
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Agencies
Mail Stream, Oct. 6: A Report on Incoming Direct Mail
In addition to its typical offerings of books for car enthusiasts, Motorbooks
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Agencies
Postal Migraine
Mailers may be happy about postal reform. But it hasn’t relieved all their worries. They’re concerned, for example, about the 2009 rate hike. Yes, we
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Agencies
Project Head Start
It’s been said almost to the point of being a clich that no one grows up wanting to be a direct marketer. But the Direct Marketing Educational Foundation
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Agencies
Where Are They Now?
Has it really been 10 years? It seems like only yesterday that we did a story in Direct titled The New Direct Marketers. We called them that because each
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Agencies
Service Pays
Nissan USA has been pulling a response rate of about 6% to a 1.1 million-piece mailing it sent out earlier this summer. Long-standing customers were offered
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Agencies
Oh C’mon Group Hug!
I sat at my desk last night wondering what the heck I was going to write this month to commemorate Direct’s 20th anniversary. Should I do something pithy