Topic

Direct Mail

  • USPS: Keep the Mail Monopoly

    The U.S. Postal Service said Wednesday it wants to keep providing universal postal service and to hold onto its monopoly on mail delivery.

  • Australia Post to Seek Acquisitions: Reports

    Australia Post will consider acquisitions and overseas partnerships after overcoming an unstable economy and a static stamp price to deliver a record profit, according to wire service reports.

  • Mail Volume Still Growing, Says UPU

    Domestic and international mail and parcel volumes continue to grow, despite predictions that they would decline because of the advance of electronic commerce, according to the Universal Postal Union.

  • Meet the Broker: Amanda Fenchel

    This week, Meet the Broker features Amanda Fenchel, who shares some ideas about targeting new parents and pre-testing list data

  • Mail Stream, Oct. 6: A Report on Incoming Direct Mail

    In addition to its typical offerings of books for car enthusiasts, Motorbooks

  • Past Tense

    Yeah, sure. Tell us all about how the world has changed in 20 years. Let’s seein 1988 we were talking about Gary Hart’s womanizing. Disgraced in ’87,

  • Menopauseland: The Place to Be

    Amerifit Brands has added more than 40,000 names to its database thanks to a $20 million DRTV, print and online effort to boost Web site traffic. Amerifit

  • A Steady Clip

    The Sunday paper is still many consumers’ go-to resource for their weekend dose of The Family Circus. But when it comes to getting coupons to feed their

  • Postal Migraine

    Mailers may be happy about postal reform. But it hasn’t relieved all their worries. They’re concerned, for example, about the 2009 rate hike. Yes, we

  • Project Head Start

    It’s been said almost to the point of being a clich that no one grows up wanting to be a direct marketer. But the Direct Marketing Educational Foundation