COVID-19 Pandemic

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  Acquisition

  Chief Marketer’s 2020 COVID-19 Marketing Outlook Report

  Chief Marketer surveyed our readership for insights on how the pandemic has affected marketing strategies in 2020 and beyond.

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  Data & Analytics

  Gartner Survey: CMOs’ Optimism Toward Recovery From Pandemic at Odds With CEOs’

  Seventy-three percent of CMOs expect the negative impact of the pandemic to be short-lived–but the rest of the C-suite doesn’t necessarily agree.