Short Cuts
Iballs (www.iballs.com) appointed James A. Warner president. Previously, Warner ran an Internet consulting firm, Third Floor Enterprises.
NewMediary.Com, Newtonville, MA, hired Claudine Belsky vice president of marketing and David Gersh vice president of business development. Belsky had been director of marketing at Forrester Research; Gersh, director of business development at Switchboard.com.John J. (Jack) Hodge has been named vice president, sales of Frequency Marketing Inc., a Cincinnati-based customer loyalty and profitability program developer. Hodge will be responsible for all North American new business development.
Paul Gordon has been appointed executive vice president of sales for Largo, FL-based Cox Target media. In his new post, Gordon will oversee retail sales operations for Val-Pak, Carol Wright and Cox Consumer Sampling division.
