Short Cuts
John S. Anderson has been promoted from executive vice president of RappDigital to the new position of general manager. RappDigital, based in New York, is the e-consultancy and digital marketing communications service of Rapp Collins Worldwide, which is part of Omnicom Group Inc.
Don McKenzie, president and CEO of Communication Concepts Group’s East Coast direct mail, fulfillment and database management operations, has been named CEO of two additional CCG operating units. McKenzie now serves as CEO of Ivyland, PA-based CCG’s West Coast operations in Downey, CA. This unit includes direct mail, fulfillment and web/litho printing. McKenzie will also run CCG’s s list management and brokerage unit in Bohemia, NY. CCG provides traditional and online direct marketing services, including campaign planning, campaign execution and continuity/loyalty campaigns.