Search Results for: data
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Agencies
InfoUSA Trims Staff
InfoUSA Inc. has eliminated 325 jobs and significantly reduced its online activities. The Omaha, NE database marketing company also cut 63 positions at
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Agencies
The Art of Business Writing
BUSINESS WRITING, for the most part, involves putting together a report or presentation that explains why you’re doing what you’ve been doing.There are
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Agencies
Virtual Service
E-tailers invest in fulfillment systems to meet the holiday rush ONLINE MARKETERS in the fourth quarter of 2000 were determined to avoid the snafus that
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Agencies
More Than Just a Thank You…
Bashas’ Supermarkets’ card rewards customers IS A “THANK YOU” all a customer needs to hear? Perhaps, but sometimes not just a spoken one.A series of promotions
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Agencies
U.K. DMA Slams E-mail Opt-in Proposal
Association’s CEO argues that ARM’s policy would hurt DMers APROPOSAL for e-mail marketing regulations in Great Britain has drawn sharp criticism from
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Agencies
Care to Comment?
Larkspur Hospitality brings analytics to hotel guest surveys IF A COMPANY only relied on feedback from customers who were either delighted or infuriated,
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Agencies
Some Happy Returns
By cutting return rates, marketers can increase sales and profits CONSUMER direct marketers are scrambling to find innovative approaches to reduce the
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2000 the year in review
january Trends: Keebler’s Southern California Soccer Consortium and Rosie O’Donnell’s Chub Club prove that tapping into consumer touchpoints (such as
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Adventures in Lightbulbs
A little U.K. shop won a big award with a bright idea.London-based promotion agency Davies Little Cowley Fiddes took home the first-ever Grand Prix prize