Rapp Collins Debuts Travel Unit, Names White EVP

Rapp Collins Worldwide has unveiled a new travel and hospitality unit and has named Martin White executive vice president, chief travel industry officer.

The former Brierley and Partners president has been charged with launching the practice throughout North America, focusing on developing new client relationships and driving vertical-specific solutions for existing clients such as Hyatt and the Travel Channel.

In his previous position at Brierley, , he was responsible for managing the multi-office organization and developing integrated marketing programs.

He has also worked for United Airlines as chief marketing officer, as well as vice president of marketing fir Delta and US Airways. Before that, he was as CMO for Vail Resorts.