PAB67Media Announces Acquisition of Affiliate Venture Group
PAB67MEDIA LLC today announced the acquisition of Affiliate Venture Group, a leading performance-based affiliate network.
With the addition of Affiliate Venture Group, Pab67Media’s comprehensive product portfolio will seamlessly merge and provide enhanced advertising solutions across online and offline environments. Terms of the buyout remained undisclosed.
"Online advertising represents the largest percentage of advertisers’ media budget today," said Ricky Ahuja, president of Pab67Media. "Together, Affiliate Venture Group and Pab67Media will deliver addressable advertising solutions to help our partners better manage their media spending by increasing advertiser reach and ROI."
"Advertisers and publishers across the globe are engaging and interacting with their audiences in ways never before possible. Joining forces with Pab67Media will enable our common vision of quantifiable advertising solutions to continue to flourish and better meet the needs of our industry partners," said Cathie Terry, CEO of Affiliate Venture Group.
With this acquisition, Affiliate Venture Group becomes a wholly-owned subsidiary of Pab67Media LLC and will continue to function under this brand. The new offices will be based out of Richmond, Va.
About Affiliate Venture Group
Affiliate Venture Group located in downtown Wilmington, Del., is comprised of a team of experienced and long-term online marketing professionals. As one of the fastest growing private networks, the company is focused on the education and subprime industries, and continues to build other offers to complement this segment.
Affiliate Venture Group management prides itself in the firm’s commitment to providing advertisers and publishers with attentive and professional account management. The company’s goal is to minimize CPA while maximizing sales and exposure, thus providing aguaranteed ROI. Affiliate Venture Group defines its vision as "Building Affiliate Relationships One Lead at a Time." Whether working with a publisher or advertiser, Affiliate Venture Group’s dedicated team is committed to helping its partners and clients optimize campaigns to provide the maximum conversion rates and profitability…one lead at a time.
For more information, visit AffiliateVentureGroup.com (http://www.affiliateventuregroup.com). Affiliate Venture Group news and updates can be found on Twitter (@AVGHUBand Facebook: http://www.facebook.com/AVGhub )
About Pab67Media LLC
Pab67Media provides uncompromising attention towards the delivery of customer satisfaction and its ability to effectively transfer business processes into working Web-based solutions. The Richmond, Va., company’s focus is to provide an end-to-end solutions that address all aspects of bringing a business online.