New Products & Services

Posted on by Chief Marketer Staff

Yesmail Network has been enhanced. More than 700 offline data elements have been added to Yesmail

New Products & Services

Posted on by Chief Marketer Staff

Responsys Interact: The e-mail marketing service has been upgraded. The upgrade provides marketers immediate access to Web site purchase data from a promotional campaign and particular purchases. Web-browser-based access to customer profiles makes it easier for all levels of staffers to share real-time campaign results, the firm said. Rich-media hosting and support is also available, and attachments to e-mail messages can also be accommodated. E-mail broadcasts can be sent out in more than 45 languages.-Responsys Inc., Palo Alto, CA

New Products & Services

Posted on by Chief Marketer Staff

Responsys Impact: The e-mail marketing service has been upgraded. The upgrade provides marketers immediate access to Web site purchase data from a promotional campaign and particular purchases. Web-browser-based access to customer profiles makes it easier for all levels of staffers to share real-time campaign results, the firm said. Rich-media hosting and support is also available, and attachments to e-mail messages can also be accommodated. E-mail broadcasts can be sent out in more than 45 languages.

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