NCDM Awards Will Be Presented Dec. 6
The 2004 National Center for Database Marketing (NCDM) Excellence Awards will be presented Dec. 6 at the Gaylord Palms Resort in Orlando, FL. The NCDM awards are co-sponsored by the Direct Marketing Association and Direct magazine.
Agencies slated for awards this year include Elliot Marketing Group, a platinum award in the modeling applications category, for a campaign for Shared Services, a division of Pittsburgh Cultural Trust.
Two agencies will receive gold awards. Hawkeye/FFWD will be honored for a Pizza Hut Inc. campaign in the multi-channel applications category. SourceLink will receive recognition for a General Motors Isuzu Commercial Truck campaign in the technological applications category.
Four agencies will receive silver awards: Relationship Marketing Inc., Merkle Direct Marketing Inc., AIM Proximity and Teradata, a division of NCR. The bronze awards winners are DataLab USA LLC and Unica Corp.
