Mischa Barton to Represent Keds Footwear

Posted on by Chief Marketer Staff

TV star Mischa Barton has been hired by the Keds Corp. to be a spokesperson for its footwear brand.

The deal calls for 18-year-old Barton to appear in national print and outdoor ads as well as direct mail, in-store materials and online. She will also make personal appearances on behalf of the brand.

Barton currently plays the lead role of Marissa in the FOX TV show The O.C. She has appeared in a number of films including, Lawn Dogs, Notting Hill and Lost and Delirious.

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

Call for entries now open

Pro
Awards 2023

Click here to view the 2023 Winners
	
        

2023 LIST ANNOUNCED

CM 200

 

Click here to view the 2023 winners!