Millard and Markethome Ink Agreement

E-mail marketing leader MarketHome Inc. and direct response services giant Millard Group Inc., Peterborough, NH, have entered an alliance to provide coordinated electronic messaging and marketing services to direct marketers in the catalog, retail and e-commerce industries.

Millard Group and MarketHome will jointly market e-mail services to their clients, and will work together to integrate their clients’ messages to their customers. The new Internet program will be managed through Millard Group’s newly formed division, MillardInteractive.