Live from Ad:Tech: Context, Tools and Knowing Customer Pain Among Top Web Strategies

Posted on by Chief Marketer Staff

Data on individual customers may be valuable, but that value can be augmented if consider the larger unit the customer belongs to.

Doing so has allowed Oracle Corp. to “significantly expand” the effectiveness of its marketing, said Todd Forsythe, Oracle

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



CALL FOR ENTRIES OPEN



CALL FOR ENTRIES OPEN