Listline e-Newsletter 12/09/05
* Research Magazine
* San Francisco Magazine
* Network Life Subscribers
* Click and Play Casino Buyers
* International Profiled List Business
* Canadian Contractor
* People in the News
* Scholastic at Home
* Levenger
* Manufacturers News E-mail
LISTS UNDER NEW MANAGEMENT
Research Magazine
Highline Media LLC has named Statlistics to manage the Research Magazine list of 93,985 subscribers. Some 88,695 records are available for telemarketing and 28,139 e-mail addresses are offered. This publication reaches financial brokers. The file was previously managed in-house at Adams Business Media, which recently sold the magazine to Highline Media.
Sample usage: Barclays Global Investor, Barrons, Boston Institute of Finance, Encore Partner, Fields, Fehn & Sherwin, Hello Direct, Wall Street Journal
Price: $125/M (postal file); $180/M (telemarketing file); $290/M (e-mail file)
Contact: Statlistics, Isabel Arvoy at 203-778-8700, ext. 117 or [email protected]
San Francisco Magazine
Modern Luxury Media Group has named Rubin Response Management Services Inc. to manage the San Francisco Magazine file. Nearly 15,000 subscribers are available. Subscribers’ average household income is $206,000. Their average age is 57. This file is not available for tobacco offers. Direct Media Inc. was the prior list manager.
Selections: Gender, SCF/ZIP
Price: $95/M
Contact: Rubin Response Management Services Inc., Donna Lundell at 847-619-9800, ext. 166 or [email protected]
NEW LISTS
Network Life Subscribers
Network World Inc. has introduced the Network Life postal subscribers and Network Life E-mail lists, with 62,622 and 14,090 records respectively. There are also 62,096 telephone numbers and Canadian names available. Network Life is a quarterly supplement to Network World magazine. It reaches individuals interested in home network technology.
Selections: Home/business, business activity, job function, involvement in purchasing decisions, purchase influence number of sites/outside the U.S., platforms purchase influence, hardware platforms installed/planned, Web/security/LAN purchase involvement, systems/peripherals/software purchase, number of employees, gross company/institution revenue, value of technology products/services, state/SCF/ZIP
Price: $240/M (postal file); $315/M (telemarketing file); $300/M (e-mail file)
Contact: Edith Roman Associates Inc., Kevin Collopy at 845-731-2684 or [email protected] (postal file) and ePostDirect, Frank Cipolla at 845-731-3832 or [email protected] (e-mail file)
Click and Play Casino Buyers
Consumers who registered online for a free trial and played various games of chance are named on Click and Play Casino Buyers, a list with 3.5 million names. Two-thirds of these individuals are men. This file is available for telemarketing.
Selections: Monthly hotline, gender, state/SCF/ZIP
Price: $90/M (postal file); $500/M (e-mail file)
Contact: Listdata Management Services Inc., David Brill at 845-357-1881 or [email protected] and Oney Currithers at 845-357-1881 or [email protected]
International Profiled List Business
Approximately 336,000 magazine subscribers are named on the International Profiled List Business master file. Counts are available for Europe, Asia, Latin America, African and other geographic regions. The largest segment (136,000 names) is Western Europe. Direct mail is the primary source.
Selections: Gender, interest, geography
Price: $275/M
Contact: Country Marketing Ltd., Alex Dorantes at 315-895-7737 or [email protected]
CANADIAN LIST NEWS
Canadian Contractor
Rogers Media Publishing offers 33,426 subscribers on the Canadian Contractor magazine list. This file includes 20,515 general contractors and 11,450 special trade contractors. E-mail addresses are available.
Selections: Gender, telephone/fax numbers, SIC codes, title number of employees, province, FSA
Price: $150/M (Canadian)
Contact: Cornerstone Group of Companies, Maria Hyponen at 416-932-9555, ext. 320 or [email protected]
IN THE NEWS
People in the News
Shannon Aronson was recently appointed as vice president and director of list services at VentureDirect Worldwide Inc. Aronson will oversee list and insert media management, brokerage, modeling and other list services. Aronson was formerly corporate circulation director at CMP Media LLC.
Scholastic at Home
A Scholastic at Home Enhanced Master File and an enhanced Scholastic at Home Seniors and Grandparents list are expected to become available next year, according to Millard Group Inc., which manages a portfolio of Scholastic at Home files.
SPECIALS!
Levenger
Those who test the Levenger file are being offered the most expensive select free, excluding Z-24 enhancements. This catalog file contains 261,617 buyers from the last 12 months. Contact Mokrynskidirect, Allison Fais at 201-488-5656, ext. 640 or [email protected]
Manufacturers News E-mail
New test mailers receive $10/M off the base price of the Manufacturers News E-mail list. It contains 138,263 e-mail addresses. Contact Lake Group Media Inc., Daniel Baldino at 914-925-2426 or [email protected]
