Listline e-Newsletter 10/06/05
* Schnee’s Boots and Shoes
* Phone Plus
* Kovels Online Antiques and Collectibles
* Active Recreational Athletes
* Construction Work E-mail
* Software Magazine International E-mail
* Subscribers to Foreign Publications
* LouLou
* People in the News
LISTS UNDER NEW MANAGEMENT
Schnee’s Boots and Shoes
Chilcutt Direct Marketing has been selected as list manager for Schnee’s Inc., a catalog and online marketer of boots and shoes. There are 5,617 buyers from this year available, in addition to 9,239 buyers and 6,663 inquirers from 2004. Direct mail, space advertising and the Internet are the sources. The Other List Co. was the prior list manager.
Selections: State/SCF/ZIP
Price: $100/M (2005 buyers)
Contact: Chilcutt Direct Marketing, Jane McCoy at 405-478-7245 or [email protected]
Phone Plus
Statlistics recently acquired management over numerous trade publication lists owned by Virgo Publishing. The lists include the 91,422 record subscriber file for Phone Plus, a magazine that targets the telecommunications industry. Other controlled circulation files target segments such as retailers, nurses, moving and storage companies, and librarians. The lists were formerly managed in-house.
Selections: Business/industry/title, state/SCF/ZIP
Price: $300/M (Phone Plus)
Contact: Statlistics, Kevin Finch at 203-778-8700, ext. 135 or [email protected] (Phone Plus)
NEW LISTS
Kovels Online Antiques and Collectibles
A list of users of the price guide Kovels Online Antiques and Collectibles has been introduced. Nearly 150,000 names are available. These individuals opted in at Kovels.com to receive special offers on collecting and antiques. No telemarketing is allowed.
Selections: Gender, hotline, paid, state/SCF/ZIP
Price: $100/M
Contact: Mal Dunn Associates Inc., Kathy Fontana at 845-278-1342 or [email protected] and Paula Dazi at 845-278-1338 or [email protected]
Active Recreational Athletes
Individuals who participated in sports within the last year are named on Active Recreational Athletes, a list with more than 2.7 million names. The names come from surveys distributed sports events, retail and mail order transactions.
Selections: Age, gender, income, homeowner, presence of children, mail order buyer, sport category, hotline, state/SCF/ZIP
Price: $80/M
Contact: Direct Marketing Shop, Diane Sparks at 828-645-8411 or [email protected]
Construction Work E-mail
An e-mail list of individuals who registered at ConstructionWork.com has become available. The file targets 10,000 companies in the construction services industry. This Web site allows users to find sales leads, projects, request quotes for building products and materials, and hire workers.
Selections: State/SCF/ZIP
Price: $275/M
Contact: Information Refinery Inc., Brian Clotworthy at 800-529-9020 or [email protected]
Software Magazine International E-mail
A list of 12,255 international e-mail addresses is now available from Software Magazine. Subscribers are executives with purchasing influence for information technology products and services. U.S. e-mail addresses are also available.
Selections: Job function, industry, Asia, Australia/New Zealand, Canada, Europe, India, United Kingdom, country
Price: $310/M
Contact: L.I.S.T. Inc., Diana Vaccaro at 516-358-5478 or [email protected]
Subscribers to Foreign Publications
Segments with 181,654 German, 22,834 Austrian and 29,425 Swiss addresses are available on the Subscribers to Foreign Publications list. Men account for 81% of this file. Direct mail is the source.
Selections: Gender
Price: $185/M to$250/M
Contact: Macromark Inc., Bill Ochs at 845-230-6332 or [email protected]
CANADIAN LIST NEWS
LouLou
Rogers Publishing has released the subscription files from LouLou, a year old Canadian magazine about shopping. There are 64,947 subscribers who receive the publication in English, and 22,906 French language subscribers available. The sources are direct mail, space advertising and inserts.
Selections: Gender, business, change of address, direct mail sold, hotline, province
Price: $135/M (English file); $155/M (French file)
Contact: Cornerstone Group of Companies, Maria Hyponen at 416-932-9555, ext. 320 or [email protected]
IN THE NEWS
People in the News
Larry Karipides has been named director of new business development at Applied Info Group. Karipides will focus on e-mail lists and marketing, among other things. He was formerly vice president of interactive media at American List Counsel Inc.
