List and Database News

Posted on by Chief Marketer Staff

Home Business Owners

There are 1.6 million records in the 12-month-file of Home Business Owners. Demographic and psychographic data elements are available. The quarterly hotline file numbers 400,000. Records have been verified by seven sources.
Selections: Household income, marital status, exact age, lifestyle interests, children by age, length of residence, presence of credit card, telephone numbers, presence of children, gender, dwelling type, mail order buyer, state/SCF/ZIP
Cost: $85/M
Contact: Mail Marketing Inc., 201-750-3222

Bronner’s Updates
There has been an increase in counts for the Bronner’s Christmas Favorites catalog file. There are now 97,211 fourth-quarter 2002 buyers and 46,218 fourth-quarter 2002 buyers.
Selections: Gender, state/SCF/ZIP
Cost: $120/M (2002); $110/M (2001)
Contact: Names and Addresses Inc., 847-465-1500

ALC Accountants Database
This file, newly updated, contains 409,600 records. Continuations on this file include Aspen Law & Business, Pitney Bowes, Kiplinger Washington and the CPE Store.
Selections: CPAs only, private accountants, telephone, enrolled agents, tax preparers, accountants at Big 8 firms.
Cost: $60/M
Contact: American List Counsel, 609-580-2800

Thomson RIA Subscribers/Book Buyers
There are 198,700 subscribers/ book buyers named in this recently updated file. They subscribe to RIA CD-ROM, print and publications services. The file is updated quarterly. The sources are direct sales, direct mail and telemarketing.
Selections: Firm type, home/business, gender, one per company, state/SCF/ZIP
Cost: $125/M
Contact: Aggressive List Management Inc., 847-304-4030

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