MetaBase Business-to-Business
MetaResponse Group Inc. has launched a new MetaBase business-to-business list group consisting of a master file and nine sub-files. The master file contains 26 million records retrieved from the Internet, direct mail, telephone surveys and public corporate records. This is an audience of business executives with a history of making direct mail or online purchases, purchasing subscriptions and making inquires for products and services.
Selections: SIC code, monthly hotline, job function, company size, gender, sales volume, number of employees, ethnicity, telephone numbers, state/SCF/ZIP (master file)
Price: $85/M TO $90/M
Contact: MetaResponse Group Inc., 954-360-0644
Dow Jones Telemarketing
Dow Jones & Co. has released a 846,057-name file for telemarketing offers. It identifies current and former subscribers of The Wall Street Journal and Barron’s. The average annual income of those listed is $262,000.
Selections: Business/industry type, lead generation, sales volume, hotlines, state/SCF/ZIP
Price: $200/M
Contact: ALC Data Management, 609-580-2944
Hemmings Motor News
Hemmings Motor News has appointed Statlistics as its list manager. A total of 142,046 active subscribers are available. This publication targets devotees of collector cars and trucks. Virtually all these individuals are men. Sixty-nine percent are between 35 and 64. These individuals have a $139,000 average household income and $1.2 million average household net worth.
Selections: Hotlines, state/SCF/ZIP
Price: $95/M
Contact: Statlistics, 203-778-8700
MovieGoods Buyers
MovieGoods Inc. is offering a list of 40,000 buyers from the last 12 months and more than 85,000 from the last 24 months. Those identified purchased movie memorabilia — posters, photographs, lobby cards, books and collectible magazine covers. The average unit of sale was $50.These records were derived from the MovieGoods.com Web site.
Selections: State/SCF/ZIP
Price: $105/M (last-12-month buyers)
Contact: Estee Marketing Group Inc., 914-235-7080
Network
