List and Database News
Shar Music Products
ALC Data Management has been named manager of the Shar Music Products buyers list. The file, new to the market, includes the names of 87,000 music lovers who purchased either online or through a catalog. Shar offers violins, violas, cellos, basses, bows, sheet music and accessories. Sixty percent are parents of student musicians, and 40% are teachers, advanced students or professional musicians. The source is direct mail.
Selections; Gender, geography
Price: $90/M
Contact: ALC Data Management, 914-773-6611
Checks Unlimited Accessory Buyers
Mal Dunn Associates Inc. is offering the Checks Unlimited Accessory buyers list, featuring 1.9 million names. Checks Unlimited, a printer of checks and labels, also offers products like desk sets, planners, organizers, calendars and checkbook covers.
Selections: Gender, cash/credit, hotlines, product type, dollar amount, state, ZIP
Price: $85/M
Contact: Mal Dunn Associates Inc., 845-278-1200
Heartsong Book Club
Now available from Midwest Direct Marketing Inc. is the Heartsong Book Club member list. It features 21,875 active names and 111,968 inactive names. Heartsong offers inspirational novels that are read at average rate of four per month by Christian women. The unit of sale is $10 per month. The source is direct mail.
Selections: Age, children
