List and Database News

Posted on by Chief Marketer Staff

A La Zing
New from Direct Media Ins. Is the A La Zing catalog buyers list. A La Zing offers family style meals. The 38,423 one-year purchasers listed on this file spent an average of $75 for the culinary offerings. Over half of the purchasers are female.
Selections: Spending range, gender, multi-buyers, state/SCF/ZIP
Price: $110/M for one-year names
Contact: Direct Media, 203-532-1000

NPEI Healthcare Conference Attendees
A list of critical care nurses, nursing managers and other healthcare professionals is available from PC Mailing List Co. The 14,640 individuals listed on this file either attended or expressed an interest in attending a conference sponsored by the National Professional Education Institute. The source is direct mail.
Selections: Specialty, geography
Price: $110/M
Contact: PCS Mailing List Co., 978-532-7100

Texas Gardener
Names and Addresses is offering the updated Texas Gardener magazine subscriber list, featuring 20,921 names. The bi-monthly provides landscaping and planting tips. The average unit of sale is $18.
Selections: SCF/ZIP
Price: $90/M
Contact: Names and Addresses Inc., 847-465-1500

Gardens Alive! Co-op
Now available through ALC Data Management is the Gardens Alive! Co-op program. The new program will start in February with a 500,000-piece mailing, and is expected to grow to 3 million gardeners per year. It will reach direct sold customers of Breck

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