List and Database News
Out of Site Distance Learning
The Out of Site Distance Learning list postal and e-mail file identifies nearly 900,000 men and women who responded to print or online surveys to indicate an interest in education and personal advancement. Additional data has been overlaid from professional directories, trade publications and associations and government records.
Selections: Monthly hotline, age, income, credit card, homeowner, mail order buyer, state/SCF/ZIP
Price: $175/M (postal file); $250/M (e-mail file)
Contact: Lighthouse List Co., 800-684-2180
North Shore Animal League Lists
North Shore Animal League America has introduced three new lists. The NSAL America Senior master file is the largest with 386,821 donors from the last 12 months. The NSAL America Young Families master file offering 166,642 contributors. A third file NSAL America Donors African American Lifelines offers 32,000 names from the last 12 months.
Selections: Sweepstakes, non-sweepstakes, multi/single donors, age, income, gender, ethnicity, religion, interests, credit card, dollar, dwelling type, gender, homeowner, length of residence, marital status, parents of children by age, vehicle type, state/SCF/ZIP
Price: $70/M
Contact: Direct Media Inc., at 203-532-3831
DreamShape
The names of 226,000 weight loss program buyers are available on the DreamShape list. Ninety-five percent are women, typically 35 or older with a $25,000 to $50,000 income. The average unit of sale is $80. The Internet is the source.
Selections: Gender, state/SCF/ZIP
Price: $90/M
Contact: Country Marketing Ltd., 315-895-7737
Family, Career and Community Leaders of America
The national student vocational organization Family, Career and Community Leaders of America has begun offering its membership list. Nearly 7,500 records are available. Eighty-four percent of these students are young women and girls. High school and middle school segments are available. The source is direct mail.
Selections: Work setting, state/SCF/ZIP
Price: $110/M
Contact: MGI Lists, 800-899-4420
