List and Database News

Posted on by Chief Marketer Staff

Platinum Plus Consumers
More than 2.1 million consumers who used Platinum credit cards to purchase household appliances, entertainment systems and other big-ticket products are named on the Platinum Plus Consumers list. These individuals also bought “Platinum”-level insurance or extended warranties to supplement manufacturers’ guarantees. Separate counts are available for buyers of emergency road service and travel/cell phone insurance. Selections: Age, credit card buyers, gender, homeowners, income, lifestyle, monthly hotline, telephone numbers, state/SCF/ZIP
Price: $85/M
Contact: Media Source Solutions Inc., 561-241-3003 Mobile Computing Users
More than 945,000 records are available on the Users of Mobile Computing file. DefinitiveData Inc. has assembled this list of subscribers to information technology publications and attendees of information technology seminars, trade shows and similar events. Hundreds of product and service categories are available to select.
Selections: Computer model/type, operating system, software installed, products specified, laptop/portable/notebook computers, PDAs, industry, size of company, job title/function, SIC, sales volume, state/SCF/ZIP
Price: $200/M
Contact: L.I.S.T. Inc., 516-358-5478 Ultra Clenz
Some 37,000 men and women who bought a dietary supplement for the digestive tract are found on the Ultra Clenz file. The average unit of sale was $120. Ninety percent of the orders were paid by credit card. The sources are space advertising, radio and television. Selections: Credit card, gender, state/SCF/ZIP
Price: $90/M
Contact: Nyberg Solutions LLC, Michelle Brown at 402-502-3206 Yoga and Pilates Enthusiasts
This is a file of 294,209 individuals who responded to a lifestyle questionnaire and expressed an interest in learning more about yoga and Pilates. Eighty-three percent of those listed are women.
Selections: Age range, credit card buyers, dwelling type, Hispanic, gender, homeowners, household income, mail order buyers, county, state/SCF/ZIP
Price: $85/M
Contact: Above All Marketing, 201-394-3908

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